Samuel has become the internet’s authority on user onboarding. In this personal and open interview, Samuel talks about how he was able to discover his niche, build an audience, and launch his first product. He also talks about what to do after a dissapointing launch.
Near the end of this interview, Samuel and Justin get passionate about the idea of greeting our product users like human beings: “Hello, welcome! We’re glad you’re here; we’ve been waiting for you.”
- Samuel’s onboarding book
- Super Mario user onboarding
- Chase Reeve’s interview with the restauranteur
Note from Justin
This interview is a smaller segment of a full-interview with Samuel, available on Product People Club. Go to productpeople.club, and sign up for the waiting list. Screenshots are up now!
Music: Lethal Force by Striker, visit them at striker-metal.com